Current:Home > ContactThis woman waited 4 hours to try CosMc's. Here's what she thought of McDonald's new concept. -Wealth Impact Academy
This woman waited 4 hours to try CosMc's. Here's what she thought of McDonald's new concept.
View
Date:2025-04-14 03:42:10
The McDonald's spinoff CosMc's was formally introduced to the public Saturday as the inaugural Illinois store opened its doors to customers for the first time.
The galactic restaurant blasted off from the get-go, according to people who visited it, requiring 20 people between local police and CosMc's staff to direct traffic around the location in Bolingbrook, a town about 30 miles outside of Chicago. McDonald's plans to open approximately 10 CosMc’s pilot locations in Texas by the end of 2024.
One woman said she waited in line for hours to get a first bite of McDonald's new limited chain, described by the company as a "small-format, beverage-led concept."
Kristina Buchthal Alkass braved what she said was a four-hour drive-thru wait to get her hands on some of the new items, which she posted about in detail on Facebook Sunday.
She shared more details about her trip with USA TODAY.
What she experienced
Alkass described a somewhat chaotic scene on CosMc's opening day.
"I didn’t realize how long the wait would be. I may not have stayed if I had realized it," Alkass told USA TODAY. She drove in from a neighboring town and originally had her daughter and her daughter's dad waiting with her. After an hour of waiting, however, they decided to leave, something she saw several cars do during her wait. But she wanted to stay.
"I didn't want to miss the opportunity," she said. So she took the time to get some work done and listen to an online class.
Despite the long queue, Alkass said she appreciated the aesthetic of the restaurant.
There was no mistaking that McDonald's put extra care into branding, she said, as CosMc's register workers wore 1980s-style jean jackets embroidered with golden cartoon drawings and yellow CosMc's stocking caps.
There were also CosMc's theme vehicles parked outside, she said, including a VW Microbus and a branded Jeep Wrangler. CosMc's kept McDonald's iconic yellow color but did away with the equally recognizable red, instead opting for a dark navy blue.
"I want to buy some of those CosMc’s logo items, like the hat, jacket and shirt. I wish they would sell them online," she said.
What we know:CosMc's, McDonald's nostalgic spin-off coming to some cities in 2024
What she ordered
Alkass said she ordered a Creamy Avocado Tomatillo Sandwich, a Citrus and Cream Shake, Pretzel Bites with Spicy Queso and a Popping Pear Slush.
CosMc's menu described the Creamy Avocado Tomatillo Sandwich as an omelet-style egg patty with applewood bacon, creamy avocado tomatillo sauce and white cheddar cheese. Alkass said the pretzel bites were simple and classic.
"I really enjoyed the sandwich I had," Alkass said. "The bread was soft and fresh." She said the food was "absolutely delicious."
"I haven’t tried this many new flavors from McDonald’s at any other time I can remember."
The Citrus and Cream Shake is described on the menu as combining orange and lemon flavors with soft-serve ice cream, with an option to add popping candy, sprinkles and syrups. A Popping Pear Slush gets its name for the popping candies that come on top, along with whipped cream and options to customize with bursting boba, syrups and "boost" shots (Energy Shot, Vitamin C Shot or Pre-workout shot).
While she enjoyed the menu items as-is, Alkass said customization is encouraged and makes the experience unique. You can add multiple flavored syrups, dried fruit, sauces, energy shots, immunity boosts and toppings to any item, she said.
"Next time, I will definitely try the chocolate soft serve ice cream, the Sour Tango Lemonade (lemonade with yuzu), and the Spicy Queso Sandwich," Alkass said.
CosMc's:McDonald's reveals locations for chain's new spinoff restaurant and menu
What she paid
In total, the entire order came up to $19. Alkass said the price meant everyone in her party was able to have one drink and snack, each at less than $10 per person.
Many items were under $4, she said, with her slush drink costing the most in her order at $5.39.
What the drive-thru was like
Because the new restaurants are drive-thru only, McDonald's had to buff up their ordering system to handle the influx. At the inaugural location, Alkass described four ordering bays with three pickup windows. Orders are taken through a speaker, as usual, and displayed on a screen panel. Payment via credit card can be done directly at the speaker where a keypad is located.
When it's time to pick up your order, the display directs you to a specific numbered window. In Alkass' case, some confusion led them to remake her order, as they suspected another customer may have accidentally received it. This is where the heavy emphasis on customization could pose a challenge, she said, as it is much faster to replace a simple soda drink versus a specialized, customized beverage.
There was also no passing lane that allowed her to move out of the way, which led to three pickup windows being tied up as they remade for items, some of which were more time-consuming to prepare than traditional McDonald's products.
"The challenge I saw was the drive-thru operation. CosMc’s may need a second lane for passing in the drive-thru," she said. "I felt bad for gumming up the lane while my order was remade."
Likewise, Alkass speculated that the affordable prices are at least partially a result of eliminating indoor and sit-down dining, which require additional resources. This is great for people who want cheaper food, but not so much for people who want to experience the atmosphere or who don't have easy access to a car.
Final verdict
Even without a dine-in option and with a long wait, Alkass said any McDonald’s fan would love CosMc’s. She only wishes they were open later than 9 p.m.
"There is at least one 'new' item in every category – a new cookie, a new sundae, new ice cream flavor, new hot coffee, new iced tea, new sandwiches and new sauces," she said. "Plus the nostalgia of the 'McDonald’s Universe' is a fun addition, especially for people who grew up loving the brand."
She also encouraged Starbucks fans to give CosMc's a try.
"It’s certainly less expensive, and there are so many drink choices and customizations, I think there is something for everyone," she said.
veryGood! (95697)
Related
- Sonya Massey's father decries possible release of former deputy charged with her death
- Christina Applegate's fiery response to Trump supporters and where we go from here
- Gateway Church removes elders, aiding criminal investigation: 'We denounce sexual abuse'
- Who are the billionaires, business leaders who might shape a second Trump presidency?
- Trump issues order to ban transgender troops from serving openly in the military
- 2 people charged with stealing items from historic site inside Canyonlands National Park
- SWA Token Boosts the AI DataMind System: Revolutionizing the Future of Intelligent Investment
- Joe Biden's granddaughter Naomi Biden announces Election Day pregnancy: 'We voted'
- Moving abroad can be expensive: These 5 countries will 'pay' you to move there
- Chris Evans’ Rugged New Look Will Have You Assembling
Ranking
- Person accused of accosting Rep. Nancy Mace at Capitol pleads not guilty to assault charge
- The 'Survivor' 47 auction returns, but a player goes home. Who was voted out this week?
- NY state police launch criminal probe into trooper suspended over account of being shot and wounded
- Mountain wildfire consumes thousands of acres as firefighters work to contain it: See photos
- A White House order claims to end 'censorship.' What does that mean?
- Ruby slippers from 'The Wizard of Oz' recovered after 2005 theft are back in the spotlight
- A gunman has repeatedly fired at cars on a busy highway near North Carolina’s capital
- Travis Kelce Details Meeting “Awesome” Caitlin Clark at Taylor Swift’s Indianapolis Concert
Recommendation
Hackers hit Rhode Island benefits system in major cyberattack. Personal data could be released soon
Don’t wait for a holiday surge. Now is a good time to get your flu and COVID-19 vaccines
'Heretic' star Hugh Grant talks his 'evil freaks' era and 'Bridget Jones' return
Chris Evans’ Rugged New Look Will Have You Assembling
This was the average Social Security benefit in 2004, and here's what it is now
Five NFL teams that could surge in second half of season: Will Jets, 49ers rise?
Florida awards Billy Napier a flimsy vote of confidence, as Gators crumble under his watch
Halle Bailey Deletes Social Media Account After Calling Out DDG Over Son Halo